品牌荣誉 · BRAND HONOR

乔治保罗品牌荣誉----BRAND HONOR of georgpolo

        乔治保罗是法国一个集时尚美发造型、专业秀发护理、新潮美甲,以及优雅美体美容等服务为一体的创新品牌，自1975年成立以来一直专注于时尚秀发，以及美甲等造型的缔造和创新。在全球范围内，乔治保罗品牌现已拥有众多时尚连锁造型机构、专业的时尚造型师队伍以及品牌时尚造型系列。1994年，以法国皇冠集团有限公司（中国区总部1994年正式成立）为品牌载体，打响中国市场的品牌战役，将时尚新潮的设计理念、贴心舒适的热情服务，一并引入中国内地市场，成为秀发造型领域的创新品牌。

        经过几十年的发展与壮大，乔治保罗在品牌管理、设计理念、造型风格等方面不断突破与完善，将生活与时尚融为一体、个性与创新紧密结合，紧随时代时尚步伐，彰显自我个性魅力。乔治保罗结合每个人的实际发质情况，运用娴熟的设计手法以及新颖的设计理念，找到时尚与个性的连接点，从而打造出充满个人独特魅力的时尚美发造型，为美妆行业增添个性的时尚色彩，也为顾客的人生增加一段美好的回忆及感受！

        georgpolo is France a set fashion hair styling, professional hair care, trendy nail, and elegant beauty and other services as one of the innovative brand, since its inception in 1975 has been focused on fashion hair and nail shape creation and innovation. Worldwide, georgpolo brand has a number of fashion chain modeling agencies, professional fashion stylist team and brand fashion styling series. In 1994, the French Crown Group Co., Ltd. (China headquarters in 1994 formally established) brand carrier, started the Chinese market brand campaign, the trendy design concept, intimate and comfortable, warm service, together with the introduction of mainland China market, become hair styling collar domain of brand innovation.

        After decades of development and growth, georgpolo in brand management, design concept and the style continuous breakthrough and perfection, will live with integrated fashion, individuality and innovation closely, followed by the times the pace of fashion, highlighting personality charm. georgpolo combined with everyone's actual hair, with skillful design techniques and novel design concept, find fashion and individuality of the connection point, in order to create a full of personal charm fashion hair styling, add personalized fashion colors for the beauty industry, for the customer's life increase a paragraph of wonderful memories and feelings!

乔治保罗品牌故事----Brand story of georgpolo

        1948年出生的拉尔夫•乔治和1949年出生的汉斯•保罗，分别出生于法国里昂的两个关系非常好的邻居家庭。从小学到高中，乔治和保罗就在同一所学校上学，且都一起结伴上下学、玩耍，他们的友情比亲兄弟还亲。直到1966年，乔治和保罗分别考取了两所不同的大学，才分开去寻求各自的人生道路以及梦想。乔治在大学期间非常认真、努力，主修经济管理学，并辅修品牌管理学，成绩都相当不错；保罗在校表现也优异，专攻设计学专业，在设计以及时尚审美领域，有着自己独特的见解和创新想法。

        毕业后两年，乔治和保罗均在法国巴黎，从事着自己专业所涉及的相关工作，工作待遇还算不赖。但是在繁忙的都市工作与生活，压力都比较大，有很多束缚，不能由衷地表达自己真实的观点，且特别枯燥乏味。1972年的一天，乔治和保罗在一次同学聚会上终于又重逢了，俩人相拥而泣，感慨万千，一起回忆美好的童年时光，相互寒暄各自的生活、事业以及梦想。

        有一天，像往常一样工作的乔治，看到一份关于法国经济的分析报告。报告称法国正进行一次经济体制的改革，以权归市镇所有的公共企业私有化改革为重点。乔治结合自己从事经济方面工作的经验，觉得这是一个非常好的市场契机。第二天，乔治和保罗在聊天时，提及了这一点，没想到保罗突然间兴奋了起来。因为保罗要开创时尚品牌公司的想法，在心里已经酝酿了很久，一直在等一个时机。而当乔治得知保罗的想法后，非常赞同和支持他的想法。俩人经过很长时间的市场数据、行业、国际政策以及品牌等的分析与研究，一致决定从美妆行业入手，打造出富有创新思想的品牌。乔治和保罗辞掉工作后，并认真着手准备美妆品牌的开创工作。1975年2月3日，以“乔治保罗”为名的美妆品牌正式在法国巴黎成立。

        结果不出所料，经过几年的起步与发展，乔治保罗品牌通过乔治与保罗的共同努力，以时尚新颖的美发造型、新潮个性的设计风格，以及良好的品牌形象，迅速风靡于法国的大街小巷，占领了独有的一席之地，为当时的法国美妆行业，注入了非常新鲜时尚的美发造型文化，也成就了一个秉承“创新”为精髓的品牌佳话。现如今，乔治保罗拥有着相当强大的品牌实力以及品牌管理团队，在欧洲、美洲等地享有较好的品牌声誉，并且品牌的影响力正在全球范围内渐渐地扩大。

        Born in 1948, Ralph George and Hans Paul, born in 1949, were born in Lyon, France, the two relations are very good neighbors family. From primary school to senior high school, George and Paul in the same school, and together go to school, play, their friendship than the pro brother also pro. Until 1966, George and Paul were eligible for the two different university, before leaving to seek their own path in life and dreams. George during the university very seriously, effort, majoring in economic management, and a minor in brand management, scores are quite good; Paul school performance is excellent, specializing in professional design, in design and fashion aesthetic field, their unique insights and innovative ideas.

        Two years after graduation, George and Paul were in Paris, France, engaged in their professional involved in related work, the work treatment is fairly bad. But in the busy urban work and life, the pressure is relatively large, there are many constraints, can not express their true views, and particularly boring. One day in 1972, George and Paul in a gathering of students finally reunited the, the pair embraced and wept, all sorts of feelings, and memories of a beautiful childhood, greeting each other in their life, career and dream.

        One day, as usual, George, to see a report on the analysis of the France economy. The report said that France is a reform of economic system, the right to the town of all public enterprise privatization reform focus. George combined with his own experience in the work of the economy, that this is a very good market opportunities. Second days, George and Paul in the chat, mentioned this point, did not expect Paul suddenly excited. Because Paul to create the idea of fashion Brand Company, in the heart has been brewing for a long time, has been waiting for an opportunity. And when George learned that Paul's ideas, very much in favor of and support his ideas. Two people after a long time of market data, industry, international policy and brand analysis and research, unanimously decided to start from the beauty industry, to create a brand of innovative ideas. George and Paul quit his job, and carefully preparing for the beauty brand to create work. In February 3, 1975, with the "georgpolo" in the name of the brand of Beauty was established in Paris, France.

        Results as expected, after a few years, starting with the development, georgpolo brand through the joint efforts of George and Paul, to the design style of the fashionable hair style, fashion personality, and good brand image, quickly swept the in the streets of France, occupied a unique place, then France beauty industry, into a very fresh fashion hair styling culture, but also the achievements of a adhering to the "innovation" is the essence of the brand story. Now, georgpolo has a very strong brand strength and brand management team, enjoys a good reputation of the brand in Europe and America and the brand's influence is worldwide gradually expand.